Case Studies

Enticing Customers with Tactile Digital Embellishments: INW Bee Health’s Success at VitaFoods Europe

Bee Health

We recently worked with one of our valued customers, INW Bee Health to produce labels and cartons for a trade show in Europe. Read on to learn how our digital packaging solutions enable the brand to showcase their Contract Manufacturing services in conjunction with our digital packaging capabilities.

Meet the Brand

Established in 1992, INW Bee Health is one of the UK’s leading vitamins, mineral and supplement manufacturers.

The company currently produces a combined capacity of circa 300 million two-piece capsules, tablets and soft gel capsules a month (information correct as of January 2024).

The business has plans in place throughout 2024 to increase capacity in all formats.

INW Bee Health has grown from a small business specialising in bee-derived ingredients, to become a leading manufacturer of vitamins and supplements at its 80,000 sq. ft. state-of-the-art facility for customers from over 30 countries, offering a full one-stop-shop experience for all customers.

Aside from their manufacturing specialities including Softgel, Tabletting, Encapsulation, Liquids, Powders, Gels & Creams. INW Bee Health also offers a Private Label Service, Full Packing Service and Bulk Ordering.

Working With Springfield Solutions

At Springfield Solutions, part of the All4Labels Global Packaging Group, we digitally print labels for INW Bee Health and their customers across a large number of sorts and SKUs.

This includes self-adhesive labels and peel and reveal labels, which are a great benefit to healthcare brands who often run out of room on their packaging and labelling to include all of the necessary information for product use and regulations.

By utilising digital print for their labelling requirements, INW Bee Health and in turn, their customers, see enormous benefits. This includes:

  • Flexibility when ordering, thanks to zero MOQs
  • Fast lead times, to get products to market quickly
  • Fast adaptations to label artworks, ensuring that all labels meet legal and regulatory requirements, on time

Having Springfield Solutions as our digital label provider has greatly benefited INW Bee Health. This partnership has enabled us to provide our customers with finished product services, ensuring top-quality printing solutions for their label and carton needs.” Said Molly Goodbody, Marketing and Brand Executive.

Their exceptional customer service via emails and on-site visits strengthens the partnership and supply chain, guaranteeing top-tier service delivery to our customers through collaboration.

We have worked together on several successful projects including developing peel-and-reveal fold labels, and the FSC rebranding project – which Springfield assisted in the rebranding of one of our label brands for.

The team contributes excellent support in label design, resulting in a more streamlined and exciting launch process, all of their support has enhanced our services as a leading contract manufacturer.

Bee Health VitaFoods Project

We spoke to Marketing and Brand Executive, Molly Goodbody, about INW Bee Health’s latest packaging project for VitaFoods Europe. This project included both labels and cartons, featuring tactile, digitally printed embellishments to attract attendees of the show.

“This year, we opted to highlight our packaging expertise at the VitaFood Europe exhibition.

To effectively communicate with customers and demonstrate our services, we believed that having physical materials on hand would be beneficial. We planned to showcase various-sized bottles and cartons.

Bee Health

Pictured above: Digitally printed labels and cartons featuring spot varnish to create visually appealing tactile effects in a cost efficient, digital way.

After consulting with Springfield Solutions, they were eager to supply us with the needed labels and cartons of different sizes. Despite the project’s tight timeline, we were extremely impressed by Springfield’s swift response. Once we sent over the artwork, they were straight to it!

Springfield’s customer service and support through the duration of our relationship, as well as this project, has been simply outstanding.

Their team are always available to assist with any questions we may have, swiftly resolving any issues we come across. It’s reassuring to know that whenever a challenge arises, their knowledgeable team is just a message or call away, ready to offer their expertise and support.”

Are you a Healthcare brand looking for an agile digital packaging solution? Get in touch to discover how we can enhance your packaging today! 

© Springfield Solutions 2024. Registered Number 01331331Designed and built by Eon Visual Media
This website uses cookies to ensure you get the best experience on our website. Learn more