Case Studies

Sienna X Sees Fast Lead Times with Digital Label Printing

Sienna X

We work with Sienna X to produce digitally printed labels for their self-tanning products. 

Read on to learn how the team at Sienna X have improved their packaging process thanks to our online ordering platform, underpinned by our fast lead times and dedication to quality.  

Meet the Brand – Sienna X

Sienna X are the UK’s Leading Professional Brand, with award-winning product ranges stocked in stores and e-stores around the world. Their professional, salon approved formulas, are award winning, easy to use, all whilst caring for your skin. 

Work with Springfield  

We digitally print labels for Sienna X across 80 sorts, including labels for their ‘Solution’ spray-tan product range.  

Before coming to Springfield, Sienna X were looking for a digital label printer who could fulfil their label orders with fast lead times while still prioritising quality and service.  

This made our 100% digital print methods a perfect match! The business were referred to Springfield for our strong success in providing maximum 5-day lead times for our customers.  

The fast lead times of digital print enable Sienna X to get their products to market quickly, with additional speed when required for urgent jobs. 

The brand benefit greatly from their labels being printed in a 100% digital printing facility, not only because of the fast lead times, but also as digital label printing means zero MOQs. This agility therefore allows the brand to order the labels that they need, when they need them.   

The digital label solutions provided by Springfield have significantly benefited our business. They’ve enhanced the visual appeal and functionality of our products, especially our Solution Labels. This is our bread-and-butter product, and so the labels need to be consistent in quality and orders can be of short notice. Springfield have always done their very best to meet expectations.” said Jodie Miller, Purchase & NPD Executive at Sienna X. 

Digital label printing


Sienna X also use our Web4Labels platform to approve their artworks ready for print. This provides additional efficiencies in their label ordering alongside liaising with our print customer service team. Combining automation and great service to result in a quick, smooth packaging process with fast fulfilment.  

Throughout our collaboration, Springfield has consistently demonstrated exceptional customer service and support. Their prompt communication, dedication to quality, and proactive approach have greatly contributed to our positive working relationship. They’ve been instrumental in resolving any packaging issues we’ve encountered in the past. 

Also, the introduction of the Web4Labels platform has really improved the ordering process, and reduced time and room for errors.” Jodie Miller, Purchase & NPD Executive at Sienna X. 

Are you looking for a digital label solution that provides fast lead times and flexibility? Get in touch! 

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