We all love a sweet treat, and now Springfield Solutions is giving just that to makers of chocolate bars and other confectionaries.
The digital print and brand management expert has extended mock>it, its packaging mock-up division, to include flow wraps used extensively in the confectionary, food, pet food and horticultural industries.
Mock>it enables brand owners and managers to create prototype packaging quickly and cost effectively, so they can carry out market research, tweak and perfect their branding.
Springfield can create prototype flow wraps on a number of substrates, including foil, clear and white.
Underpinned by digital printing, mock>it can produce prototyped units in any number, from one to thousands, and tweaks can be made to the design on-screen rather than by producing printing plates such as those required in litho and flexo printing.
In October last year, Springfield extended mock>it to include prototype bags and pouches, which have seen a surge in popularity as a way for food and FMCG companies to address environmental concerns.
Now the service has been extended to include flow wraps, companies requiring them can get access to the same, cost effective prototype packaging solutions.
The revolution in digital printing, spearheaded by Springfield Solutions, is enabling brand management services such as mock>it to be developed, transforming how brand owners and managers develop and test their product packaging.
Springfield has invested thousands of hours of R&D into perfecting the digital process to achieve a quality once only associated with traditional, analogue printing methods.
Now that the quality has been reached, companies can realise all the benefits of digital printing, which includes reduced pre-press set up times and short runs, spelling the end of wasteful minimum order quantities.
Mock>it is revolutionising the way packaging is perfected and is available across a range of packaging formats, from cartons and boxes, to bags, pouches and now flow wraps.